Apple’s Safari web browser is apparently getting a major upgrade and could soon include features based on artificial intelligence (AI). A report earlier this month suggested that Safari could be one of the first Apple apps to have artificial intelligence capabilities. According to another report, the company is currently conducting internal testing for several new features in the Safari 18 build that ships with iOS 18 and macOS 15. In addition, the technology giant is also said to be working on visual elements for the entire system. Search function.
According to a report from AppleInsider, Safari’s next update could include a minor interface overhaul, the ability to aggregate articles, block content on web pages, and even an AI-powered assistant. Citing unnamed people familiar with the development, the report said Apple is currently evaluating the functionality and feasibility of these features. The publication also released images of this feature.
New features in the Safari browser
The most notable feature mentioned in the report is Smart Search. The feature is intended to leverage AI technology on Apple’s device, specifically the Ajax language learning model, to summarize web pages and articles. Based on the shared examples, the AI function summarizes the topic title and a small paragraph of text describing the topic. The artificial intelligence Gemini from Google and Copilot from Microsoft offer similar functions. It is unclear whether the smart assistant will also offer additional features such as text generation.
According to this report, another AI-based feature that Apple is developing for the Safari 18 browser is called “Web Cleaner.” It is a content blocking tool that allows you to remove any element from a webpage. This tool allows you to remove banner ads, images, and even text from your pages. It is said that the Safari browser remembers the items that the user deletes even after the session ends. The next time you open the same page, the same effect will be added automatically and you will be given the option to return to the unlock view.
In addition, small changes have also been made to the browser interface. A new page control menu is reported to be added to the address bar. This menu contains options to enable the features mentioned above, as well as various other tools that are currently scattered across various Safari menus. According to the screenshot, it also has an Aa option and a zoom function. Notably, the new Safari browser interface remains the same for both iOS 18 and macOS 15 versions, suggesting that the tech giant may be making the browsing experience the same on both devices.
Finally, the report highlighted that Apple is currently working on improving the visual search functionality in the Photos app to identify plants, pets, and landmarks from photos. According to the report, Apple is working to make the feature system-wide and work on any site, including webpages in Safari. Advances in development should be driven by artificial intelligence.
Bhupendra Singh Chundawat is a seasoned technology journalist with over 22 years of experience in the media industry. He specializes in covering the global technology landscape, with a deep focus on manufacturing trends and the geopolitical impact on tech companies. Currently serving as the Editor at Udaipur Kiran, his insights are shaped by decades of hands-on reporting and editorial leadership in the fast-evolving world of technology.