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RIL’s arm launches JioSaavn

Reliance Industries’ (RIL) subsidiary — Saavn Media has launched JioSaavn, South Asia’s largest streaming, entertainment and artist platform. JioSaavn represents the official integration of JioMusic and Saavn, the new integrated JioSaavn app will be available across all App Stores including the Jio app store, on JioPhone, as well as at www.jio.com/jiosaavn.

JioSaavn combines the streaming media expertise of Saavn with Jio’s digital services ecosystem. Jio is India’s largest digital services network with over 252 million subscribers. The integrated app has a massive addressable market opportunity both in India as well as for the Indian diaspora.

The service will be offered on a freemium model in India with all users having access to the ad-supported product. Jio subscribers would enjoy seamless access to the integrated app. Additionally, as part of this launch, Jio users will also get a 90-day extended free trial of JioSaavn Pro, the streaming service’s premium product.

Reliance Industries is India’s largest private sector company. The company’s activities span hydrocarbon exploration and production, petroleum refining and marketing, petrochemicals, retail and 4G digital services.

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