In recent years, the problem of spam calls has significantly increased. The Telecom Regulatory Authority of India (TRAI) is taking steps to address this issue. TRAI has instructed telecom companies to block promotional calls from unregistered callers.
Additionally, TRAI has asked telecom companies to blacklist spam calls. According to TRAI’s directive, all telecom companies in the country need to prevent pre-recorded, computer-generated, or other types of spam calls from unregistered telemarketers or senders. A statement from the telecom regulator stated, “This directive is expected to reduce spam calls significantly and provide relief to customers.” Consequences have also been decided for those who violate this rule. TRAI mentioned that if an unregistered telemarketer is found to be involved in spam calls, they could lose their phone connection.
To combat the spam call problem, TRAI has also started using blockchain technology. TRAI has explained that information related to the blacklisting of spam callers will be shared by the Originating Access Provider (OAP) with all other access providers within 24 hours. After this, all telecom connections of the spam caller will be terminated. Furthermore, unregistered telemarketers making commercial voice calls will be required to shift to TRAI’s blockchain platform within 30 days of this notice being issued.
To tackle spam calls, telecom companies have started trialing caller ID services in certain regions. TRAI and the Department of Telecommunications (DoT) are pressuring these companies to implement the Calling Name Presentation (CNAP) feature. This feature is expected to help in curbing fake and spam calls. If this feature is fully implemented across the country, customers will no longer need third-party caller identification apps. Telecom companies have already begun trials for the CNAP caller ID display service. Previously, TRAI had instructed all mobile phones in the country to implement CNAP, although there was some resistance from telecom companies.
Bhupendra Singh Chundawat is a seasoned technology journalist with over 22 years of experience in the media industry. He specializes in covering the global technology landscape, with a deep focus on manufacturing trends and the geopolitical impact on tech companies. Currently serving as the Editor at Udaipur Kiran, his insights are shaped by decades of hands-on reporting and editorial leadership in the fast-evolving world of technology.
