Udaipur: Shriram Finance Limited, the flagship company of the Shriram Group, has announced the launch of the “Two-Wheeler Loan Eligibility Voucher”, an innovative and first-of-its-kind solution for customers looking to purchase their dream two-wheeler this festive season.
Speaking about the initiative, Mr. Y. S. Chakravarti, MD & CEO of Shriram Finance, stated, “We are proud to introduce the Two-Wheeler Loan Eligibility Voucher, a first-of-its-kind initiative for customers looking to buy two-wheelers this festive season. Shriram Finance is one of the largest two-wheeler financiers in Rajasthan, and this initiative will help strengthen our position in the state.”
Mr. Chakravarti further added, “Customers often spend a lot of time choosing their desired two-wheeler but overlook the financing process, leading to uncertainty in selecting a loan provider. Many are unaware that they can determine their loan eligibility for the two-wheeler of their choice in advance. The Two-Wheeler Loan Eligibility Voucher allows customers to easily check their loan eligibility upfront, giving them confidence to move forward with their purchase, knowing that financing is secured.”
The Two-Wheeler Loan Eligibility Voucher is designed to simplify the loan process, allowing customers to quickly determine their loan eligibility, the eligible loan amount, interest rate, and loan tenure. Customers can visit the Shriram Finance website or the Shriram One app, fill in basic information about themselves and the two-wheeler they want to purchase, and within moments receive a breakdown of the loan amount, down payment, and eligibility details. Once they receive the voucher, they can present it to the Shriram Finance representative at the dealership, along with the necessary documents, for loan approval— a process that typically takes just 10 minutes. The loan is disbursed within 24 hours, allowing customers to take home their dream two-wheeler quickly.
To promote the Two-Wheeler Loan Eligibility Voucher, Shriram Finance has planned a comprehensive digital and on-ground campaign across 12 states: Tamil Nadu, Andhra Pradesh, Karnataka, Uttar Pradesh, Madhya Pradesh, Chhattisgarh, Maharashtra, Punjab, Rajasthan, Gujarat, Telangana, and West Bengal. Additionally, there will be an influencer campaign on social media to reach a broader audience.
The campaign also includes Exchange Loan Melas, in collaboration with OEMs like Hero, Suzuki, TVS, Yamaha, and Royal Enfield, across Tamil Nadu, Andhra Pradesh, Karnataka, Uttar Pradesh, Maharashtra, Punjab, and Rajasthan.
This innovative approach by Shriram Finance is aimed at making two-wheeler purchases easier and more accessible for customers during the festive season.
Bhupendra Singh Chundawat is a seasoned technology journalist with over 22 years of experience in the media industry. He specializes in covering the global technology landscape, with a deep focus on manufacturing trends and the geopolitical impact on tech companies. Currently serving as the Editor at Udaipur Kiran, his insights are shaped by decades of hands-on reporting and editorial leadership in the fast-evolving world of technology.
