Bank of Baroda has launched ‘bob World Benefits’ – a customer engagement programme that seeks to reward customers for carrying out digital banking transactions through the bob World mobile banking app.
The programme encourages customers to accomplish milestones through financial and non-financial transactions on bob World.
Customers will earn reward points as incentives and can redeem the points from a wide range of products, e-vouchers and charitable causes available in the rewards catalogue on bob World.
The ‘bob World Benefits’ programme is live for all customers of the Bank and customers are auto enrolled in the programme.
Transactions that can earn customers points include fresh activation & login to bob World; fresh UPI activation & UPI transaction; UPI Collect; third party transfers within bank and outside; bill payments; recharges; Scan & Pay; flight, bus & hotel bookings; buying FASTag; applying for a locker and credit report generation.
Bank of Baroda is engaged in providing various services, such as personal banking, corporate banking, international banking, small and medium enterprise (SME) banking, rural banking, non-resident Indian (NRI) services and treasury services.
Bhupendra Singh Chundawat is a seasoned technology journalist with over 22 years of experience in the media industry. He specializes in covering the global technology landscape, with a deep focus on manufacturing trends and the geopolitical impact on tech companies. Currently serving as the Editor at Udaipur Kiran, his insights are shaped by decades of hands-on reporting and editorial leadership in the fast-evolving world of technology.