HDFC Bank Launches ‘Anmol Salary Account’ – India’s First Cyber Fraud Cover-Integrated Offering for PSU Employees

Udaipur, February 12 – HDFC Bank, India’s leading private sector bank, has unveiled ‘Anmol Salary Account’, the country’s first-ever Public Sector Undertaking (PSU) Salary Account integrated with cyber fraud protection. This pioneering initiative reinforces HDFC Bank’s commitment to customer-centric financial solutions, catering specifically to PSU employees by offering enhanced security, exclusive financial benefits, and comprehensive insurance coverage.

Innovating Savings Accounts for Diverse Customer Segments

HDFC Bank continues to redefine the banking experience through its ‘Speciale’ suite of savings accounts, designed to address the unique financial needs of senior citizens, working professionals, and women.

• Cyber Fraud Cover for Senior Citizens: Up to ₹1.5 lakh.
• Cyber Fraud Cover for Professionals: Ranges from ₹25,000 to ₹50,000.
• Speciale Gold Women Account: Offers cancer insurance cover up to ₹5 lakh.

With the introduction of the ‘Anmol Salary Account’, PSU employees can now benefit from industry-first cyber fraud protection along with an array of premium financial services.

Key Features of ‘Anmol Salary Account’

🔹 Cyber Fraud Protection

• Safeguards customers against cyber fraud losses up to ₹25,000.

🔹 Family-Centric Financial Benefits

• Zero Balance Salary Account for up to five family members.
• Complimentary locker benefits for enhanced financial security.

🔹 Comprehensive Insurance Cover

• Health insurance with OPD coverage and top-up plans of up to ₹30 lakh.
• Accident insurance cover worth over ₹15 lakh at zero cost.

🔹 Exclusive Banking Privileges

• Free Platinum Debit Card with premium offers.
• Up to 8 complimentary domestic airport lounge accesses per year.
• Unlimited ATM transactions and free demand drafts.
• Supplementary home loan facilities beyond standard limits for Maharatna PSU employees.

HDFC Bank’s Vision: Enhancing Digital Banking Security & Customer Benefits

Speaking on the launch, Mr. Parag Rao, Country Head – Payments, Liability Products, Consumer Finance & Marketing, HDFC Bank, emphasized the bank’s focus on digital security and customer innovation:

“We are pleased to introduce the country’s first cyber cover-integrated salary account for PSU employees. This feature is particularly relevant as customers’ banking journeys are increasingly digital. With the launch of the ‘Anmol Savings Account’, HDFC Bank reinforces its commitment to customer-centric innovations. This novel product is designed to provide PSU employees and their families with a range of financial benefits, including preferential loan rates, enhanced salary overdraft limits, and comprehensive health insurance.”

A Dynamic Product Offering Beyond Traditional Banking

The ‘Anmol Salary Account’ not only retains the benefits of a traditional savings account but also delivers a comprehensive set of value-added services, including:

✔ First-year free locker benefits.
✔ Zero Balance Salary Account for employees and family members.
✔ Supplementary home loan eligibility.
✔ Enhanced financial security through cyber fraud protection.

HDFC Bank’s latest initiative underscores its commitment to financial innovation, ensuring PSU employees enjoy a secure, convenient, and rewarding banking experience.