ZEE5, a video on demand website run by Zee Entertainment Enterprises, has entered into partnership with Vakrangee to enable offline subscription of its premium content. The partnership will allow ZEE5 to make its service in 3,504 Nextgen Vakrangee Kendras across the country.
With 68% of its Nextgen outlets in Tier-5 and 6 towns, Vakrangee will offer ZEE5 services to the most remote and hitherto unserved/underserved parts of the country.
Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.