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Tag Archives: Prachi Desai

Lux Industries to enter into the woman’s lingerie category: Report

Lux Industries is reportedly planning to enter into the woman’s lingerie category to drive better margins in the hosiery segment. The company will be extending its woman’s legging brand Lyra into lingerie and pitting itself against domestic players like Lovable in the mid-market segment. The Kolkata-based company entered the woman’s ... Read More »