ITC has inked pact with the Bamboo Research and Training Centre (BRTC) in Maharashtra for the supply of agarbattis (incense sticks) marketed under its Mangaldeep brand. This is part of the company’s safety matches and agarbatti business unit. BRTC is an autonomous organization formed by Maharashtra Forest Department.
The company will facilitate and assist BRTC to achieve best in class manufacturing, whereas BRTC will exclusively manufacture and package incense sticks as per the company’s specifications. The agreement is valid initially for four months and will cover the complete production cycle up to the packaging and storage of the finished incense sticks. The agreement is valid for an initial period of four months and will cover the complete production cycle up to the packaging and storage stage of the finished incense sticks.
ITC has business a interests in cigarettes, hotels, paperboards and specialty papers, packaging, agri-business, packaged foods and confectionery, information technology, branded apparel, personal care, stationery, safety matches and other FMCG products.