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Second phase of Agri-marketing reforms are on the way

Udaipur : The research for second phase of agricultural marketing reforms is on way as part of initiatives for a II green revolution. Attention needs to be given to high value crops like fruits and vegetables, spices, development of nutritionally rich agricultural and livestock products, oilseeds & pulses to reduce imports and promotion of food processing and quality exports for enhancing farmers’ incomes. Rajasthan is contributing about 80 percent of seed spices production in country and as such there is an enormous need for the development of spices’ processing within the state. In order to have more exportable surplus on sustainable basis, it is recommended that emphasis should be given towards varietal improvement through SAU’s and to frame favorable policy by the state government. Conservation and exploitation of minor forest produce is of great challenge for policy makers in Rajasthan, therefore, new initiatives like special grading, storage and price guarantee should be there by government with the help of forest department, RAJAS Sangh and NGOs. These recommendations emerged from the 29th National Conference of Agricultural Marketing held from 28th to 30th October, 2015 at Rajasthan College of Agriculture, MPUAT, Udaipur.

The three days National Conference on Agricultural Marketing was held at RCA Udaipur in collaboration of the department of Agricultural Economics & Management and the Society for Agricultural Marketing (ISAM) Hyderabad. The inaugural function was presided over by Dr. P. K. Dashora, Hon’ble Vice Chancellor, MPUAT, who stressed that government agencies such as post offices, PDS and even banks can be actively involved in marketing of agricultural produce. The time today is emphasizing on attractive packaging thus more attention is desired in this direction. Chief Guest of the programme was Dr.S.S.Acharya, Professor Emeritus and former Chairman CACP, GoI. Dr. Acharya was also felicitated on this occasion for his outstanding contribution in the field of agricultural economics. Key note addresses were delivered by Dr. T. Haque, Director, Council for Social Development and former Chairman CACP, GoI. And Prof. Sheela Bhalla, Emeritus Professor, Centre for Economic Studies and Planning, JNU, New Delhi. Dr.S.R.Maloo, Dean RCA welcomed the guests and stressed that timely marketing of farmers produce to get him the best value is the need of hour. Dr. R.Radhakrishna, President ISAM and Dr. T.  Satyanarayana and the Secretary ISAM also narrated about the society and conference theme.

Dr. S. S. Burark, Organizing Secretary of the Conference affirmed that 90 participants from different states such as Gujarat, Maharashtra, Tamil Nadu, Andhra Pradesh, Uttar Pradesh, Meghalaya, Punjab, Haryana, Himachal Pradesh and Delhi attended the conference. During this conference the new initiatives in Agricultural Marketing particularly the State Interventions in the Marketing of Pulses, Oil seeds, Horticulture, Fiber & Plantation crops were discussed. The conference media person Dr Latika Sharma and MPUAT media In-charge Dr Subodh Sharma stated that the august gathering also discussed on marketing of fish and fish products and status of reforms and new initiatives in improvement of agriculture marketing in Rajasthan. The experts stressed upon popularization of inland fish culture especially in the village ponds, establishment of input supply chain, enhancing ornamental fish culture and need for easy and timely credit facility in the sector. The team of scientists expressed immense scope of self employment in fisheries sector. The outcome of the 3 days deliberations were prescribed for agricultural policy reforms, to the state as well as central government bodies.

The ISAM latter during its general body meeting decided to start with Udaipur Chapter of the society on the initiative of Dr S. R. Maloo, Dean, RCA who offered a furnished office for the purpose. During this meeting Dr S.S. Burark, Prof. and Head department of Agriculture Economics and Dr. Hari Singh, Assistant professor were elected Vice-President and Executive Member of the Society.


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